Frezyderm / Velvet Sunscreen Line
Packaging That Defines a New Era for Frezyderm.
Frezyderm introduced a pioneering facial sunscreen that immediately stood out for its velvety texture and flawless application. Our task was to create packaging that would capture the uniqueness of this sensory experience while also expressing the scientific weight of the product, marking a new chapter in our collaboration with Frezyderm.
Starting from the need to explore new paths in container design, we opted for a minimalist approach focused on detail and material quality. The transparent bottle, combined with the gold ring at the neck of the packaging, reflects the purity of the formula and adds a premium dimension, subtly communicating the elevated experience the product delivers.
The result is packaging that not only underlines Frezyderm’s leading role in sun protection, but also reinforces its image as a brand of high aesthetics and technological superiority. The Sun Screen Velvet range launched triumphantly onto the market and simultaneously became a defining milestone in our partnership, proving that design can elevate a product and position it on an entirely new level of identity and luxury.
