About Abc Design Communication

For us, design is a language, a form of expression, an artistic process that transforms products into stories.

This is our philosophy !!

We've been in design for over two decades, but we don’t count years, we count projects. Every project is a new world with no ready-made formulas. Curiosity drives us, detail defines us, and the essence of things reminds us why we started. We don’t just design; we give brands form, value, and voice.

 Services

 

We turn your strategy into a visual identity and a memorable brand experience, from branding to packaging design.

Brand Strategy
& Vision:

  • Brand Strategy
  • Brand Story
  • Brand Positioning
  • Brand Architecture
  • Brand Growth
  • Naming

Packaging & Experiential Design

  • Packaging Design
  • Retail & POS Material
  • Exhibitions & Environments
  • Motion Graphics

Brand Identity & Core Visuals

  • Brand Identity Development
  • Visual Identity
  • Logo Design
  • Typography
  • Illustration
  • Art Direction
  • Creative Concepts

Communication & Digital Activation

  • Campaign Concepts
  • Taglines & Messaging
  • Web Design & Development
  • SEO

Our Creative Process

Brand

Strategy

Ξεκινάμε με ερωτήσεις, όχι με έτοιμες λύσεις. Αναλύουμε αγορά, ανταγωνισμό, τάσεις και διαμορφώνουμε brand strategy που δίνει σαφή κατεύθυνση σε κάθε βήμα.

Brand

Identity

We don’t just create logos. We build brand identities with character, structure, and a visual language that stays consistent across all touchpoints.

Brand Communication

We combine strategy and creativity. With words, images, and ideas, we craft messages that stand out and serve the brand’s purpose with clarity.

Brand
Experience

Experience is the imprint left after each interaction with the brand. We design moments, details, materials, and touchpoints, that make the experience alive and memorable.

Machi Kakava

CEO & Founder of Abc Design Communication

Machi Kakava is a creative figure who blends art, communication, and culture. She began her career in packaging design and later worked as an Art Director in fashion magazines and at the advertising agency Ashley & Holmes..

Driven by experience and her passion for design, she founded ABC Design Communication, where she continues to lead as Owner & Creative Director. Under her direction, the company has received more than 100 Greek and international awards in Branding and Packaging Design.

She also expresses herself through painting and photography, with works exhibited and awarded both in Greece and abroad, including a notable collaboration with Monumenta for the preservation of historical buildings.

Her social contribution is equally active:she is a member of SEGE, Feminin Pluriel Greece, the Lions and the philanthropic organization Kallipateira. As part of the company’s CSR initiatives, she created the publication «No Excuse», publication, actively supporting the campaign against violence toward women. Having travelled to more than 60 countries, she draws inspiration from diverse cultures, enriching her creative vision and enhancing the international dimension of her work.

Behind Our Ideas & Work !

ABC Design Communication is a hub of creative minds blending passion, ideas, and strategy. We are driven by our diverse skill set and the fresh outlook we apply to every project. Collaborating with our clients, we translate essence into image, creating more than just design, we deliver holistic communication experiences.

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