{"id":1677,"date":"2017-05-31T16:22:18","date_gmt":"2017-05-31T16:22:18","guid":{"rendered":"https:\/\/abcdesign.vrsocial.gr\/?post_type=kktfwp_portfolio&#038;p=1677"},"modified":"2025-11-30T07:29:36","modified_gmt":"2025-11-30T07:29:36","slug":"frezyderm-atoprel-skin-care-line","status":"publish","type":"portfolio_page","link":"https:\/\/abc-v2.vrsocial.gr\/en\/portfolio_page\/frezyderm-atoprel-skin-care-line\/","title":{"rendered":"Frezyderm \/ Atoprel Skin Care Line"},"content":{"rendered":"<h3 class=\"wp-block-heading\" id=\"h-\u03ba\u03b1\u03b8\u03b1\u03c1\u03cc-design-\u03b3\u03b9\u03b1-\u03b5\u03c5\u03b1\u03af\u03c3\u03b8\u03b7\u03c4\u03bf-\u03b4\u03ad\u03c1\u03bc\u03b1\"><font dir=\"auto\" style=\"vertical-align: inherit;\"><font dir=\"auto\" style=\"vertical-align: inherit;\">Pure Design for Sensitive Skin.<\/font><\/font><\/h3>\n\n\n\n<div class=\"wp-block-qi-blocks-spacer qodef-block-container qodef-block-e01c97c7\"><div class=\"qi-block-spacer qodef-block qodef-m\"><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Frezyderm developed the Atoprel range to offer targeted care for sensitive and atopic skin, combining scientific innovation with a high level of visual refinement. The challenge was to design an identity that conveys calm, reliability and purity, without losing its sense of medical precision.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ABC Design Communication was tasked with giving shape and substance to the packaging, translating the company\u2019s dermatological expertise into a visual language of care. Structured typography, clear blocks of space and a defined blue-and-white colour palette come together to create a feeling of safety, serenity and trust. The logo communicates balance and professionalism, while the minimal aesthetic reinforces the perception of a product that is medically reliable yet genuinely human.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Atoprel range was designed with simplicity and clarity at its core, so that it communicates relief and care without unnecessary embellishment. Its visual identity establishes a clean, modern and trustworthy design that stands out on the pharmacy shelf and reflects the scientific character of Frezyderm.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The result is a product line that speaks the language of care. Atoprel\u2019s design radiates reliability and calm, further consolidating Frezyderm\u2019s position as a brand that brings science and aesthetics together.<\/p>\n\n\n\n<div class=\"wp-block-qi-blocks-spacer qodef-block-container qodef-block-50b196fd\"><div class=\"qi-block-spacer qodef-block qodef-m\"><\/div><\/div>\n\n\n\n<h6 class=\"wp-block-heading\" id=\"h-atopic-skin-care-sensitive-skin-dermocosmetic-packaging-skincare-packaging-pharmaceutical-branding-clinical-aesthetic-minimal-design-clean-typography-frezyderm-atoprel-abc-design-communication-greek-design-studio-pharmacy-shelf-presence-trusted-skincare-brand\"><em>Atopic Skin Care, Sensitive Skin, Dermocosmetic Packaging, Skincare Packaging, Pharmaceutical Branding, Clinical Aesthetic, Minimal Design, Clean Typography, Frezyderm Atoprel, ABC Design Communication, Greek Design Studio, Pharmacy Shelf Presence, Trusted Skincare Brand<\/em><\/h6>","protected":false},"excerpt":{"rendered":"<p>\u039a\u03b1\u03b8\u03b1\u03c1\u03cc Design \u03b3\u03b9\u03b1 \u0395\u03c5\u03b1\u03af\u03c3\u03b8\u03b7\u03c4\u03bf \u0394\u03ad\u03c1\u03bc\u03b1. \u0397 Frezyderm \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b5 \u03c4\u03b7 \u03c3\u03b5\u03b9\u03c1\u03ac Atoprel \u03bc\u03b5 \u03c3\u03c4\u03cc\u03c7\u03bf \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c6\u03c1\u03bf\u03bd\u03c4\u03af\u03b4\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b5\u03c5\u03b1\u03af\u03c3\u03b8\u03b7\u03c4\u03bf \u03ba\u03b1\u03b9 \u03b1\u03c4\u03bf\u03c0\u03b9\u03ba\u03cc \u03b4\u03ad\u03c1\u03bc\u03b1, \u03c3\u03c5\u03bd\u03b4\u03c5\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03bf\u03bd\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c5\u03c8\u03b7\u03bb\u03ae \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae. \u0397 \u03c0\u03c1\u03cc\u03ba\u03bb\u03b7\u03c3\u03b7 \u03ae\u03c4\u03b1\u03bd \u03bd\u03b1 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03c4\u03b5\u03af \u03bc\u03b9\u03b1 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c0\u03bd\u03ad\u03b5\u03b9 \u03b7\u03c1\u03b5\u03bc\u03af\u03b1, \u03b1\u03be\u03b9\u03bf\u03c0\u03b9\u03c3\u03c4\u03af\u03b1 \u03ba\u03b1\u03b9 \u03ba\u03b1\u03b8\u03b1\u03c1\u03cc\u03c4\u03b7\u03c4\u03b1, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1&#8230;<\/p>","protected":false},"author":2,"featured_media":11101,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[83],"portfolio_tag":[85,63],"class_list":["post-1677","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-brand-experience","portfolio_tag-brand-identity","portfolio_tag-cosmetic-packaging"],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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